Chatting, tweeting, blogging and browsing are becoming the norm for the estimated 2.4 billion Internet users globally in 2011.1 However, over five billion people have never experienced the Internet, let alone participated in the impending “broadband revolution” or have only experienced it through public or shared access. The mobile voice story, however, is very different. Mobile voice and SMS, now considered “basic” in many countries are available to 90 percent of the global population, and 85 percent of people living in rural areas. The challenge in this area relates to affordability.